Branding, websites, and graphic design

Branding, websites, and graphic design that help small businesses explain what they do and why it matters.

I help small businesses, nonprofits, contractors, family businesses, and entrepreneurs explain what they do clearly and make a strong first impression.

HOW I CAN HELP

01

Brand Identity

Create a brand that feels authentic, memorable, and built to grow with your business.

Logo design

Color palette

Typography

Brand guidelines

Brand strategy

02

Website Design

Beautiful, strategic websites that build trust and make it easy for customers to take the next step.

SEO foundations

Copy guidance

User experience

Hosting guidance

03

Graphic Design

Marketing materials and visual assets that keep your business looking polished, professional, and consistent.

Business cards

Brochures

Signage

Social graphics

Print materials

Who I Work With

NH Small Businesses

Small business owner teaching a child while repairing a truck tire.

Family & Local Businesses

Thoughtful design that honors what you have already built while helping your business move forward.

Hair stylist preparing a client for a salon appointment.

Service-Based Businesses

Professional brands and websites that build trust and make your services easier to understand.

Volunteer loading food supplies into a community outreach vehicle.

Nonprofits & Community Organizations

Clear, approachable design that helps people understand your mission and take action.

A refined flat lay of brand stationery

MEET CHELSI

The heart behind The Hartford Edit

Hi, I’m Chelsi.

I grew up in New Hampshire watching my parents build a small business. I saw the long hours, uncertainty, and pride that come with owning something of your own.

That experience shaped how I work today.

Most businesses do not need to become something they are not. They need help explaining what they already do well. I listen carefully, ask practical questions, and design from there.

My goal is to make the process approachable and collaborative, so you feel understood and proud of the work we create together.


THE PROCESS

A clear, collaborative process from first conversation to final files.

01

Discover

We start with a conversation about your business, goals, and the people you serve.

02

Plan

Together, we create a clear direction, timeline, and next steps.

03

Design

Your ideas begin taking shape through thoughtful, collaborative design.

04

Edit

We thoughtfully refine every detail until your story comes into focus.

05

Launch

You’ll receive everything you need to confidently move forward.

FAQ

Frequently Asked Questions

Do I need to know exactly what I want before reaching out?

Not at all. Part of my job is helping you sort through your ideas, identify what is working, and create a clear direction together.

Do you only work with businesses in New Hampshire?

Can you help if I already have a logo or website?

How much does a project cost?

HAVE SOMETHING IN MIND?

Let’s make your business look as thoughtful as the work behind it.

Whether you are starting from scratch or refining something you have already built, I would love to hear about your business and what you are hoping to create.

Or email chelsi@thehartfordedit.com

HAVE SOMETHING IN MIND?

Let’s make your business look as thoughtful as the work behind it.

Whether you are starting from scratch or refining something you have already built, I would love to hear about your business and what you are hoping to create.

Or email chelsi@thehartfordedit.com

HAVE SOMETHING IN MIND?

Let’s make your business look as thoughtful as the work behind it.

Whether you are starting from scratch or refining something you have already built, I would love to hear about your business and what you are hoping to create.

Or email chelsi@thehartfordedit.com

THE HARTFORD EDIT

Designing for small businesses with big ideas.

© 2026 The Hartford Edit · Thoughtful design for small businesses

THE HARTFORD EDIT

Designing for small businesses with big ideas.

© 2026 The Hartford Edit · Thoughtful design for small businesses